<strong>Bridging Academia and Industry: GLOGIFT 24 at IIM Bodh Gaya</strong>
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Bridging Academia and Industry: GLOGIFT 24 at IIM Bodh Gaya

As students of IIM Bodh Gaya, we were thrilled to be part of the hosting committee of the GLOGIFT 24 conference from April 4th to 6th, 2024. This conference, organized in collaboration with the Global Institute of Flexible Systems Management (GIFT) society, brought together scholars, industry leaders, and entrepreneurs ..
<strong>IIM Bodh Gaya’s ‘Sankalp’ Gymnasium: A New Chapter in Fitness</strong>
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IIM Bodh Gaya’s ‘Sankalp’ Gymnasium: A New Chapter in Fitness

On the 9th of January 2024, IIM Bodh Gaya proudly unveiled its latest addition, the “Sankalp” gymnasium, marking a significant stride towards holistic student development. Led by our esteemed Director, Dr. Vinita S. Sahay, a passionate advocate for sports and physical wellness among the youth, the inauguration ceremony exuded enthusiasm and commitment.
<strong>Memories</strong>
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Memories

The day I left, she cried, Seeing her cry, a part of me died, Tears on my face I tried to hide.
<strong>Elegante 2024</strong>
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Elegante 2024

In the spirit of fusing and lighting, the soulful energies of IIM Bodh Gaya celebrated its seventh annual celebration, ELEGANTE 7.0. Throughout ELEGANTE 7.0, which took place from January 26th to 28th, 2024, various committees of the institution collaborated on several activities. Campus tours and competitions between colleges were part of the fest, which welcomed participants from a variety of educational institutions.
<strong>TEDx Journey</strong>
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TEDx Journey

Waking up to a splendid sunny winter morning, filled with anticipation in the land of enlightenment, I quickly donned my jacket and red-inked t-shirt, eager to explore what TedxIIMBG had to offer and broaden my perspective. The event commenced with a dynamic address from Dr. Vinita S. Sahay, the Director of IIM Bodh Gaya, whose contagious energy set the tone. Initially associating mindfulness with yoga...
<strong>Harnessing the Power of Augmented Reality in Marketing: Transforming Consumer Engagement</strong>
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Harnessing the Power of Augmented Reality in Marketing: Transforming Consumer Engagement

Augmented reality (AR) is revolutionizing how businesses engage with their customers. By overlaying digital information in the real world, AR creates immersive and interactive experiences that capture consumers' attention and drive engagement. In this article, we will explore the transformative power of AR in marketing and how businesses can leverage this technology to create unforgettable consumer experiences.